Clients
Select success stories:
Homefinder.com
HomeFinder.com sought a partner with not only experience in creating high-impact iPhone applications, but who also understood the real estate shopper. Having created applications for other similar online services, we brought a unique perspective to the project.
Developing applications that are accepted by the App Store as part of its approval process is a competency we bring to client projects. This ensures investments pay off by placing applications quickly into the right place in the App Store so they are found quickly by the target audience, downloaded and used.
Anheuser Busch
As America’s leading brewery and one of its largest and best known brands, Anheuser Busch is also among the best at understanding its customer’s preferences. With consumption strongest among a demographic of mobile-savvy consumers, a regional Anheuser Busch marketer used TextMe to increase in-store promotion performance and drive additional sales. Rather than utilize the time worn method of sweepstakes and other promotions via paper sign up, this forward thinking marketer used TextMe to automate in store sweepstakes and the collection of related data.
As a result, Anheuser Busch quickly executed a higher response promotion, and established the basis for continuous dialogues with consumers aimed at driving sales.
Newser
With more than one million unique visitors a month, Newser has established itself as a preferred destination for the best stories and sources by a growing population. Although previously available in a mobile-optimized form for Web browsers on iPhone, BlackBerry and other phones, Newser sought to create a richer mobile user experience more akin to the visual interactivity of its graphically intense news grid available on desktop computers.
In partnership with Newser, we rapidly grasped the company’s objectives and just as quickly distilled these into an actionable set of requirements. The result was an iPhone application which successfully brings the unique Newser experience to life.
TOMS Shoes
TOMS Shoes is unique among apparel companies in that it successfully blends commercial and philanthropic interests; for every pair of shoes sold the company donates another to a child in need. To make this strategy work, the company uses social networking and viral marketing approaches targeting a demographic consisting heavily of mobile device users.
With that in mind, TOMS Shoes partnered with us to serve as the backbone of a nationwide U.S. marketing program targeting college students and young adults with its “One for One” value proposition. We helped TOMS Shoes implement a multi-channel mobile program consisting of text message registration for sweepstakes combined with email confirmation.
In addition to delivering a personal one on one interaction consistent with its mission, Toms Shoes collected valuable data about its customers and directed participants to a purchase destination so they may contribute to its efforts to provide shoes to children in need.
Apartments.com
A leader in the online apartment rental industry, Apartments.com recently sought to expand the reach of its popular web-based service to mobile devices, the iPhone specifically. The company selected us to create a unique user experience featuring device-specific capabilities designed to accelerate the process of finding and investigating a rental property – key considerations for Apartments.com advertisers.
In meeting these requirements, we also brought expertise in navigating the App Store submission process. The result has been among the App Store’s most popular applications in its category.
Orbitz
Striving to become their client’s trusted travel partner, Orbitz sought to extend its service to the convenience of the mobile channel. By teaming with Interactive Mediums, Orbitz utilized the company’s mobile expertise and TextMe’s flexible API to create a unique text channel for customers to access flight information, local weather conditions, and an air travel community continuously updated by travelers with other information key to planning a hassle free trip, such as security line wait times and parking availability..
Sprint
As one of the top telecommunications brands in the U.S., Sprint understands that maintaining its prominence depends a lot on targeting a diverse demographic. To enhance its promotional presence and drive new customer registration at major sporting events such as NASCAR and the NFL ProBowl, Sprint uses TextMe as the basis for on-site promotions, sweepstakes and other mobile-device-based programs designed to engage customers in a positive brand and revenue enhancing way.
Marriott
Marriott is a major player in the hyper competitive lodging market and knows loyalty is key to ensuring consistent occupancy rates and repeat business. One of its largest properties in resort-heavy Florida was looking for a way to add value to its customers’ stay by offering relevant, on demand updates about property activities via text messaging. Making customers aware of special events, dinner and drink specials, and other incentives are key to maximizing the value of a customer’s stay, thus increasing the likelihood of repeat business in an area of the country where many options exist for customers to choose from.
Ogilvy
One of the world’s leading agencies representing some of the largest brands, Ogilvy was called upon by the Department of Homeland Security’s Federal Emergency Management Agency (FEMA) to help insurance companies and their agents work with them more effectively following disasters and other emergency events. To deliver on this objective, Ogilvy partnered with Interactive Mediums to engage insurance agents attending FEMA-sponsored conferences with mobile-enabled messaging and communications programs.
Big Brothers Big Sisters
Non-profit organizations are always challenged to obtain donations and/or volunteers, but even more so in a difficult economy. Big Brothers and Big Sisters of Puget Sound had the vision to utilize TextMe to ensure its volunteer needs were not lost in a fog of competing messages. As part of its ongoing recruitment efforts, Big Brothers and Big Sisters promoted SMS access to request information about joining their ranks, providing an instant way for potential volunteers to learn more about how they could contribute to the organization’s mission of providing a mentor to every child who needs or wants one.