Product
Platform Features
Administration
Contact Management
Flexibly store, access and manage both your mobile and email subscribers in one location.
Account User Rights and Roles
Assign access to platform features and functions based on role.
Support Multiple Shared or Dedicated Shortcodes
Access to several shortcodes allows rapid deployment of text message interactions while the ability to manage programs across shared codes as well as dedicated codes provisioned for a specific customer accommodates requirements associated with multi-brand companies and agencies.
Manage Multiple Accounts
Being able to manage multiple accounts within a single system is especially useful for multi-brand companies and agencies.
Intelligence
Data Accessibility
Quickly and easily export information about your subscribers as well as import data about them to develop more personal interactions.
Reporting and Analytics
- View and communicate the performance of your mobile interactions with intuitive charts and graphs.
- Track the performance of multichannel marketing campaigns with unique keywords assigned to different media and see how each contributes to the success of your mobile program.
- Establish a Mobile Customer Data Asset featuring attributes and historical interaction data that can be used to drive more targeted interactions.
Campaign Activity Notifications
Be sent proactive notices regarding the performance of your campaigns.
Segmentation
Segment Subscription Lists based on customer attributes important to crafting ongoing, relevant mobile customer interactions.
For when age is a defining attribute of your customer (i.e. alcohol, spirits or tobacco buyers), Age Verification can be built into your campaign to ensure only individuals who can legally transact with your business do so.
Survey
One of the best ways of understanding your customers’ preferences is to simply ask them. Improve your knowledge of customers using a mobile Survey instrument.
- Use stand alone or to increase the response rate of offline survey projects.
- Develop single or multiple question surveys.
- Gather response data for analysis or use response inputs in email replies.
Personalization
Preference Centers
Allow your customers to go online and manage their opt-in status on-demand.
In-Message Advertising
Add text footer advertisements to messages, track them or become an advertising channel yourself for other businesses interested in reaching your customers.
Dyamic Messaging (carrier, data attribute)
Tailor messages based on subscriber carrier or data received from text message responders.
Personalization Tags
Multi-layered tagging enables highly segmented and relevant messaging at the campaign, segment or individual customer levels.
Instant Win Promotion
Execute and administer among the most effective mobile interactions quickly, varying frequency, the number of winners and notifications as required.
Live Message Chat
Using Live Message Chat allows marketers to create a real time community of customers at events by inviting them to chat using their mobile devices, and having messages broadcast to a large display for the entire audience to see.
Triggered Messages
Interactive campaign execution branching allows business rules to be established to guide customers through a series of interactions in real time based on answers provided on the fly.
API
We have thought through many of the next steps our clients take with our Platform. Application Program Interfaces (APIs) that "talk to" your internal systems are offered that allow Platform capabilities to be integrated with your marketing and customer relationship management systems.
External Data Integration
Interactions requiring access to another system’s data to use as part of a message flow can be easily accommodated. Contact us to discuss your needs.
Product Updates
- How to broadcast a message to a segment of your subscribers based on Opt-In Date (Mar 18, 2010)
- Upload Your Existing Customer Database To TextMe (Mar 02, 2010)
- Site Maintenance — February 21 (Feb 18, 2010)
- New Lists Tab Simplifies Subscription List Management (Jan 18, 2010)
- Send Timed Messages To Subscribers After Opt-In (Nov 04, 2009)
Clients
"I made it clear from the beginning that we’d never worked with anything like this before, and I might be asking lots of questions. The team was very patient, walking me through the process step by step. After the first one, I was able to manage the whole campaign by myself online."— Caitlin Coble, TOMS Shoes
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